Overview

Our AI Chat is designed to handle up to 95% of customer questions. But sometimes, live assistance brings more opportunities to generate revenue and provide personalized assistance. We offer countless options for both strategically placed buttons promoting Bridge Live Chat and better chat placement within your website and app environments.

Placement- Live Chat Buttons

Sales Opportunities

Encourage users to engage directly with agents if they inquire about revenue-generating topics. We see more sales leads directed to agents when users are prompted with a "Live Chat" button strategically positioned within related responses.

In the above example, note that we do not promote the live escalation option in the welcome message. Once we learn that the user is interested in buying tickets, the chat not only presents ticketing options but offers a quick reply labeled "Speak with a Live Rep". When the user decides to click "Season Tickets", we see the "Chat with Us!" button prominently placed to further encourage engagement with a sales agent via Bridge Live Chat.

On-Site Assistance

While your AI Chat efficiently handles high volumes of inquiries, there are instances where additional personal assistance is crucial to ensure smooth operations and exceptional guest satisfaction.

We recommend promoting your chat on-site via QR codes and allowing users to escalate conversations to service agents when they express a need for additional support. Not only are agents elevating the guest experience by helping users, but also can identify opportunities for improvement.

VIP Experiences

Placing the Bridge button within responses related to premium offerings creates a frictionless pathway for customers to inquire about these enticing upgrades. Whether it's VIP seating, exclusive backstage passes, or access to premium amenities, the Bridge button enables your sales team to engage customers in real time and guide them through the upselling process, unlocking additional revenue streams.

Donations

Many clients have charitable initiatives or fundraising campaigns that rely on the generosity of patrons. You can position the Bridge button within responses related to donations or fundraising opportunities. When guests express interest or ask about contributing to a cause, the Bridge button directly connects to your dedicated fundraising team.

Merch

Some companies offer a range of exclusive merchandise that users eagerly desire. Whether it's limited-edition jerseys, collectibles, or customized memorabilia, adding a direct link to live agents in a retail response allows agents to showcase merchandise, answer questions, and facilitate purchases in real-time.

Placement- Website & App

Effectively push clients to use Bridge Live Chat by placing it more prominently on relevant web and app pages.

Custom Page Endpoints

Having unique endpoints live on your different web and app pages allows you to not only see that specific chat's traffic/request topic data, but also allows you to create custom welcome messages. We have found that when clients customize welcome messages to focus more on that page's topics, users are more inclined to engage with the chat.

In certain scenarios, we recommend that some endpoints' welcome messages be solely focused on pushing users to live chat agents. We see this work best:

• On sales and renewal web/app pages

• On marketing emails for both sales and service purposes

• On "Contact Us" pages

See Nashville Predator’s renewal page with the Bridge Live Chat endpoint

We do not recommend linking out live chat via a button within the welcome message on website homepages, FAQ pages, or any page you'd prefer:

• Users to ask the virtual assistant questions first

• To collect request topic data

• To avoid an uptick in live chat traffic

In-Page Links

Linking Bridge Live Chat-specific endpoints from non-traditional entry points like popup links is a popular option for lots of our organizations.

In the example below, in addition to the user's ability to open the chat in the traditional way, this chat can also be opened through the linked text "Chat with a rep".

On Madison Square Garden's website, if a user selects "Chat with a rep", it will open the chat

Want to add in-page links to your chat? Click here to learn more: Advanced Pop-Up Options