Social Campaigns
Overview
Social media is a massive part of any Omnichannel strategy. That’s why it's critical to sync your social media handles with your Marketing Engine. You can create, publish, or schedule the posts directly from the Marketing Engine to your X, Facebook, and LinkedIn business accounts all at once!
How to Create Cross-Channel Social Posts
Before You Get Started
Your social media pages must be linked with your Marketing Engine before performing the following steps! Learn more about connecting your social accounts here: Connect Your Social Accounts
To create a social post, perform the following steps:
Click on Campaigns
Click Social Post, then click Create Social Post

Enter the appropriate fields:
Campaign Name (required)
Campaign Description
Pages Where You Want to Post (required)
Post Type (required)
Post Text (required)

Post Types
Depending on which post type you select, you will be required to fill out additional fields. To view the required steps for each post type, see the table below:

This post type is only available for Facebook, X, and Linkedin.
If you are posting on Facebook, you will be required to add a Call to Action button. In the example above, this post has a button linking users to a renewal page where they can learn more.

If the Call to Action button label is missing, remove the non-Facebook pages from the channel selection field. Once selected, you can add back your other social channel selections.
Schedule or Publish Your Post
To Schedule Later:
Click Schedule Later
Choose a date and time
Click Schedule
Schedule a Post To publish the post right away, click Publish.

You can connect up to 10 social pages with your Marketing Engine account.
FAQs
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