> For the complete documentation index, see [llms.txt](https://docs.satisfilabs.com/resource-center/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.satisfilabs.com/resource-center/marketing-engine/segments/audience/create-a-audience-using-marketing-engine.md).

# Create a Audience Using Marketing Engine

Take the following action to create an audience:

1. Go to *Segments, Audience*, and click on the button *Create Audience*

<div data-full-width="true"><figure><img src="https://167344003-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FsxN9AGLZMIc5C8dx3zU7%2Fuploads%2FeHdFLHcwgOjcrHJVYllz%2Fimage.png?alt=media&amp;token=1abac10b-f616-479e-84db-e89c111f6930" alt=""><figcaption></figcaption></figure></div>

2. Click on the *Marketing Engine* tab. Select an audience type/filter.

<div data-full-width="true"><figure><img src="https://167344003-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FsxN9AGLZMIc5C8dx3zU7%2Fuploads%2Fgno3Im71yBIyUZJWkXDF%2Fimage.png?alt=media&amp;token=a9da4e36-df70-4dc7-9c4d-b412eaaaaca2" alt=""><figcaption></figcaption></figure></div>

3. Click the *user attributes* field, and select one attribute. We will select *Location* for this example. I selected people living in a specific city (New York City). Once done, click the green checkmark.&#x20;

<figure><img src="https://167344003-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FsxN9AGLZMIc5C8dx3zU7%2Fuploads%2FVeVR0vw3VTSKo0EtU8ra%2Fimage.png?alt=media&amp;token=a4279822-2cfa-4c8d-9b5c-28a173d35fb5" alt=""><figcaption></figcaption></figure>

4. Add additional filters as needed. Once complete, hit *Apply.*

<figure><img src="https://167344003-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FsxN9AGLZMIc5C8dx3zU7%2Fuploads%2F3Y7oxnpPRIvcQGmI8Vnj%2Fimage.png?alt=media&amp;token=1b16dec2-e91a-47c1-b463-11539f1106ae" alt="" width="375"><figcaption></figcaption></figure>
