# WhatsApp Template

{% hint style="danger" %}
To send one-way notifications via WhatsApp, you must use approved templates. All marketing templates, including Carousel, Document, Image, Limited Time Offer, Text, and Video, require approval from META.

Templates that do **not** require approval include Audio, Free Form Message, List Message, Location, Multi-Product, and Single Product templates.
{% endhint %}

## Steps to Create a WhatsApp Template

1. **Access Templates:**
   1. Click Templates.
   2. Click WhatsApp Templates. 

      <figure><img src="https://167344003-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FsxN9AGLZMIc5C8dx3zU7%2Fuploads%2FMcL6C2KWBaNAnlyzMCOl%2Fimage.png?alt=media&#x26;token=26da9377-40a8-46b9-9bff-e259b59edf0b" alt=""><figcaption></figcaption></figure>
2. **Manage Existing Templates:**

* Hover over any template to preview, clone, or view the status.
* Cloned templates can be edited and will be in Draft Status. These templates need to be saved and submitted for approval.
* Once saved, the status changes to “draft”. You can submit for Approval and the template will be Approved or Rejected based on the content within a few hours.

3. **Create a New Template:**
   * Click Create Template to open the Template Builder&#x20;

     <figure><img src="https://lh7-rt.googleusercontent.com/docsz/AD_4nXeoIRSFkfhdgBNLYKAlyrXs80-SelzsQc0tliXvp5QQDLks5AfsCGmKjTwFwgJrK7vOQpn2l8CetsfhqW4J7RovXvCoSfny0oKMqyHHSiBifkasjYSc1QVC4J5TrbRNFQ0-M2Pp?key=lYIuAOJZuDXXpIk3m9tRjyA5" alt=""><figcaption></figcaption></figure>
   * Define the sender number, give the template a name, and select a category from the dropdown. All fields are mandatory.&#x20;
4. **Real-Time Preview:**
   * A real-time preview on the right shows how the notification will look, updating as you make changes.
5. **Define Template Components:**&#x20;
   * Header (Optional):
     * Media Files: Choose from Image, Video, or Document to include in your notifications. Upload the media file, adhering to the specified size limit and format.
     * Location: Select a location for your location header.
     * Text Header: Use text as a header with up to one variable, defined during template usage in Campaigns or Journeys.
   * Message Body:
     * Add multiple variables to personalize your message, defined during template usage in Campaigns or Journeys.
     * Maximum character limit is 1024.
     * Follow WhatsApp approval guidelines. For more details, visit [WhatsApp Message Templates Guidelines](https://developers.facebook.com/docs/whatsapp/message-templates/guidelines/).
   * Footer (Optional):
     * Maximum character limit is 60.
   * Interactive Elements:
     * Call to Action (CTA) or Quick Reply Buttons:
       * Define button texts for both CTA and Quick Reply, visible to customers in the notification. Maximum character limit is 25.
       * Types of CTAs:
         * URL: Define a URL to redirect customers to a webpage.
         * Contact Number: Define a phone number for customers to call.
         * Copy offer code: Copy code button copy a text string to the device’s clipboard when tapped by the app user
   * Save and Submit:
     * Click Save to save the template. The status will be Draft.
     * Click Submit for Approval to submit the template for approval. Once approved, the template can be used in your Journeys or Campaigns.
     * Click Cancel to delete the progress made so far and not create the template.&#x20;

       <figure><img src="https://lh7-rt.googleusercontent.com/docsz/AD_4nXfwuyMrt1Ow0l8VWuuVtLkOlr1UwmiZEcwIveK02WutUrnYiqKqySgSCgeWZefWB-_mPVIbAin_52x-OW0ZZvqEsXppe4m3Y-dUbU3iweg2hd-N-SgehhmQnaTaUHtIAZABOYrFcQ?key=lYIuAOJZuDXXpIk3m9tRjyA5" alt=""><figcaption></figcaption></figure>
   * **Notifications**
     * You can click on “Notify” in the Whatsapp templates page and enter the email address to receive the intimation of the Whatsapp Templates Approval Status.&#x20;

       <figure><img src="https://lh7-rt.googleusercontent.com/docsz/AD_4nXdvSrpsWTC4FeDCA_IfRe32aVqMnMaKFrCwC9VZhEovU7XtUP91PsnvSLOylC60nQZD8AG1-JB6rz0i1D8EJjZQysqJgfRuH1bBWfWrR8LzexgwoacBZvG4r9YklRB1RGORbXTj7Q?key=lYIuAOJZuDXXpIk3m9tRjyA5" alt=""><figcaption></figcaption></figure>

<figure><img src="https://lh7-rt.googleusercontent.com/docsz/AD_4nXdOCuBB80gYkbP_QyiyfbolJbibCSeK2Tjy2vLVbcvL_xABo0_j1I-0NJuWyP0UmL22bBl0r77xcC93wGd8fLVpGiPJaTVNDH0gdgIDDOr0P4_vwPDlwW0AeLV9wvJtDQTkvJEtng?key=lYIuAOJZuDXXpIk3m9tRjyA5" alt=""><figcaption></figcaption></figure>