Identify F&B Preferences
Overview
The Identify F&B Preferences campaign turns every F&B conversation into structured data, capturing what fans want to eat and drink, what dietary needs go unmet, and where demand is concentrated across your concourse. Use it to inform menu planning, sponsor activations, and in-venue operations.

Benefits
Reveal which items, categories, and dietary options are most in demand
Identify purchasing patterns that support smarter promotions, sponsorships, and upsell opportunities
Turn conversational data into operational intelligence
What Success Looks Like
This campaign directly supports the following KRs:
Recorded customer preference data points
User interactions per Food & Beverage Agent conversation
How to Track Results in the Agent Performance Console
On Objectives & Key Results, expand the Build Data-Driven Insights to Improve Offerings objective card
See Current - Forecast Key Result Progress

Use the Agent Chat to ask questions like:
Tell me the recent stats on the Identify F&B preferences campaign
What specific items are fans asking about?
What are the highest-volume topics?

Campaign Type
This is a Core F&B Agent campaign and is included in the pricing bundle.
Last updated
Was this helpful?

