# Enhanced Ticket Discovery

## Overview

Activate live, detailed data across group, tour, premium, and season ticket inventory to deliver context-aware responses that capture guest interest and guide them to purchase and interest pages.

<figure><img src="/files/uFd32WExfupbHm5bufCy" alt=""><figcaption></figcaption></figure>

### Benefits

<table data-view="cards"><thead><tr><th></th></tr></thead><tbody><tr><td>Turn guest intent into confident purchases with context-rich recommendations</td></tr><tr><td>Deliver smarter, real-time responses powered by inventory, matchups, players, and promotions</td></tr><tr><td>Increase qualified conversions with clear, actionable CTAs in every interaction</td></tr></tbody></table>

### Available Integrations & Data Sources

<details>

<summary>Sports / Entertainment</summary>

* AXS
* Broadway Across America (BAA)
* FEVO
* GovX
* MLS
* MiLB
* NBA
* NHL
* SuitePro
* Spinzo
* Seat Geek
* Telecharge
* Ticketmaster

</details>

<details>

<summary>Tourism</summary>

* Ventrata
* Org-specific data feeds
* Documents

</details>

### Assist Ticket Discovery VS Enhanced Ticket Discovery Comparison <a href="#what-success-looks-like" id="what-success-looks-like"></a>

|                             | Assist Ticket Discovery              | Enhanced Ticket Discovery                          |
| --------------------------- | ------------------------------------ | -------------------------------------------------- |
| **Data sources**            | Limited                              | Advanced                                           |
| **Integrations**            | Limited                              | 10+                                                |
| **Real-time accuracy**      | Limited to available data sources    | Uses real-time data feeds & ticketing integrations |
| **Context-aware responses** | Limited                              | Available with data feeds & integrations           |
| **Quality Response Index**  | 80%+ (limited response completeness) | 90%+ (complete + relevant responses)               |

<figure><img src="/files/EmCCIUKzfYp5TsQAd2gm" alt=""><figcaption></figcaption></figure>

#### What Success Looks Like <a href="#what-success-looks-like" id="what-success-looks-like"></a>

This campaign directly supports the following Key Result:

* **Ticket Interest Conversion:** No.of users who clicked the Ticket purchase link divided by total No.of users who had shown ticket purchase intent&#x20;

#### How To Test the Campaign

1. "What premium suite options are available for the playoffs?"
2. "Are there any theme nights coming up this season?"&#x20;
3. "I want to host a group of 30 for my company outing, what are my options?"
4. "When is the next bobblehead giveaway and how do I get tickets?"
5. "Who's the opposing team's starting lineup tomorrow?"
6. "What's the best multi-day package for a family of four traveling in August?"
7. "Are there any seasonal promotions running this month?"
8. "Show me your most popular small-group experience under $500 per person."

#### How to Install the Campaign <a href="#how-to-install" id="how-to-install"></a>

If you'd like to install this campaign, please contact your Account Manager!&#x20;

This campaign works best with the Convert Ticket Discovery campaign, unlocking the in-chat purchase capability.

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